Thankfully, we know there are a lot of gamers out there that feel just like we do. We want to build the kinds of games that we want to play. At ArenaNet, we’re gamers just as much as we’re game developers, and that’s why it’s important to us that we continue to stand by our values and our players even when it proves to be a more difficult path. Unfortunately, many of the player frustrations that we observed in the industry during Guild Wars 2‘s early development are still prevalent today. We took risks, and we continue to take them. We did it without charging a subscription fee or introducing pay-to-win monetization. We created an immersive world that focuses on fun rather than endless gear grind-a game that respects your time and never invalidates your hard work, where you’re always happy to see another player. We took an innovative, player-first approach to Guild Wars 2, challenging conventions in the same spirit as the original Guild Wars . We continue to be thankful to you, our community-we’re here today because of your support and trust.
Ten years is a remarkable achievement for an online game, especially when you consider that many don’t make it through the first. Together, we’ve embarked on epic adventures, forged lifelong friendships and rivalries, created countless memories, and defeated a few dragons in the process, too. Later this month, we’ll reach an incredible milestone by celebrating the tenth anniversary of the Guild Wars 2 launch. Guild Wars 2 launched on August 28, 2012, and since then, over sixteen million players from across the globe have stepped into Tyria. Who ever heard of a successful online role-playing game without a subscription fee? Well, the idea caught on, and its success allowed us to double down with a sequel: Guild Wars 2. It was different, and our players knew it, too. This mission led us to create of the world of Tyria, a place we first explored together in Guild Wars: Prophecies® in 2005. ArenaNet was founded over twenty years ago with a simple yet ambitious mission: challenge conventions in the MMO genre and usher in a new era of online role-playing games.
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